Indexable is a digital analytics practice located in Manhattan NY, founded and run by me Rafael Sahagun (CV / resume).
For over 5 years Indexable has been providing successful analytics solutions to global corporations sub-contracting for top digital agencies in New York; allow us the privilege to serve you, please contact us and start a conversation, references available upon request.
Indexable is a Bronze level Adobe Solution Partner
I (Rafael) am certified Adobe Analytics Professional, both as business practitioner (verify) and developer (verify).
To me, knowing the technical how to (solution design, TMS, dataLayer) and fully understanding the the purpose (business requirements) both at strategy and tactical levels -using the same brain, meaning, the same person- is paramount to success; as an analogy, it is like being fluent in two languages the possibility of losing meaning in translation is significantly reduced.
Data has to be right (not corrupted), must be tied to a business requirement before it can bring insights that will lead to progress; as in any other field garbage in, garbage out.
I’m originally from Mexico, my first language is Spanish, and I would love to help you expand to Spanish speaking markets!
I have a natural multi-discipline curiosity, although web analytics is my bread and butter, I get very involved in SEO, PPC, web development, statistics, etc, after all, following analysis and insights, actions in campaigns (organic or paid) and website changes must be taken to get any value from the insights.
We like being polymaths, being renaissance people, that is our goal personally and professionally.